Driving Behavior Change Through Coaching: A Neuroscience-Based Approach to Safer Roads
Our latest white paper explores the question: How can we use evidence-based coaching strategies to reduce risky driving behaviors and transform safety culture in the workplace?
Using Motivational Interviewing and Cognitive Behavioral Coaching
For too long, driver training has relied heavily on one-size-fits-all lectures and generic videos. But behavior doesn’t change with information alone. Neuroscience, psychology, and coaching science show us that truly lasting change happens when we tap into a person’s values, thoughts, and motivation.
Our white paper, Coaching Strategies to Reduce Risky Workplace Driving Behaviors, explores how to apply motivational interviewing (MI) and cognitive behavioral coaching (CBC) to the transportation industry to address distracted driving, speeding, complacency, and more.
Inside the white paper, you’ll learn:
- Why risky behaviors like texting and speeding persist despite training
- How MI helps drivers connect behavior to values like family or job security
- The power of CBC to reframe “I don’t need to change” into “I want to be better”
- Coaching prompts and examples for immediate use
- How real companies like Hoffman Transportation are using these tools in the field
Whether you’re coaching a new driver or addressing a seasoned employee’s habits, this paper offers practical, compassionate, and scientifically grounded strategies to shift mindsets and improve outcomes.
To download a free copy of the white paper, Coaching Strategies to Reduce Risky Workplace Driving Behaviors please fill out the following form:
Did you know?
Luma Brighter Learning brings cutting-edge cognitive and behavioral science into the cab with real-time coaching strategies, a connected learning platform, and tools that make safety personal and actionable. Our customizable content, digital forms, and unlimited secure storage help transportation organizations meet compliance goals while building a culture of care and responsibility.
Ready to drive change that sticks?
Visit lumabrighterlearning.com to learn how our individualized coaching programs help teams stay safe, motivated, and compliant.
